Cookie Policy

1. Introduction and Legal Background

1.1.

We use cookies on the vizvagaskft.hu website, hereinafter referred to as the Website.

Cookies are small data files, generally containing letters and numbers, that store information in the user’s web browser or on the user’s device. Cookies are one of the means of exchanging information between a web server and the user’s browser.

The Website is operated by Vízvágás Kft.

1.2.

The user’s prior consent is not required for cookies that are strictly necessary for the proper operation of the Website.

The user’s prior consent is required for cookies that are not strictly necessary, particularly cookies used for measurement, statistical or marketing purposes.

Cookies are used in accordance with, in particular, the following legislation:

  • Act C of 2003 on Electronic Communications;

  • Act CVIII of 2001 on Certain Issues of Electronic Commerce Services and Information Society Services;

  • Regulation (EU) 2016/679 of the European Parliament and of the Council, hereinafter referred to as the GDPR;

  • the applicable electronic communications and data protection rules of the European Union.

1.3.

Websites operating within the European Union must request prior consent for the use of cookies that are not strictly necessary and for storing such cookies on the user’s device.

This Cookie Notice applies to cookies and similar technologies used on the vizvagaskft.hu website operated by Vízvágás Kft.

Important Security Notice

Cookies are not executable programs, do not in themselves contain viruses and cannot directly access files stored on the user’s device or the entire contents of the user’s hard drive.

2. What Can Cookies Be Used For?

Information stored and transmitted by cookies may help recognise web browsers, individual browsing sessions and certain user preferences.

Cookies may help the Website to:

  • operate properly;

  • remember the user’s cookie preferences;

  • provide certain Website functions;

  • measure the effectiveness of advertisements;

  • identify whether a user arrived at the Website after clicking on a Google Ads advertisement;

  • measure conversions associated with submitting a contact or quotation request form;

  • improve the operation and user experience of the Website.

Through measurement and marketing cookies, Vízvágás Kft. may receive information about how visitors arrived at the Website and whether they completed a predefined action, such as submitting a quotation request or contacting the company.

3. What Types of Cookies May Be Used on the Website?

Cookies may be divided into the following main categories according to their storage duration:

Temporary or Session Cookies

These cookies generally remain on the user’s device only until the user leaves the Website or closes the browser.

They are usually deleted automatically when the browser is closed.

Persistent Cookies

Depending on the browser settings and the expiry period assigned to the cookie, these cookies may remain on the user’s device for a longer period.

The user may also delete them manually before their expiry date.

First-Party Cookies

These cookies are placed directly on the user’s device by the vizvagaskft.hu domain.

Third-Party Cookies

These cookies may be placed or read in the browser by an external service provider, such as Google, where the Website uses the measurement or advertising services of that provider.

4. Functional Classification of Cookies Used by the Website

4.1. Strictly Necessary Cookies

Description and Purpose

Strictly necessary cookies may be required for navigating the Website, ensuring its technical operation, maintaining security and remembering the user’s cookie preferences.

If these cookies are disabled, certain functions of the Website may not operate properly or may become unavailable.

Does the Cookie Collect Personal Data?

The primary purpose of these cookies is not to determine the identity of the user. However, they may store a technical identifier, a session identifier or the user’s cookie consent preferences.

Legal Basis

Ensuring the proper operation of the Website and the legitimate interest of the data controller.

Is Consent Required?

No, provided that the cookie is strictly necessary for the operation of the Website.

4.2. Functional Cookies

Description and Purpose

Functional cookies are intended to improve the user experience and remember certain previous choices.

These may include:

  • the language selected by the user;

  • cookie preferences;

  • display preferences;

  • other functions selected by the user.

Does the Cookie Collect Personal Data?

Functional cookies may store technical identifiers and settings provided or selected by the user.

Legal Basis

The user’s consent, unless the functional cookie is strictly necessary to provide a service explicitly requested by the user.

Is Consent Required?

Yes, depending on the function of the particular cookie.

4.3. Measurement and Marketing Cookies

Description and Purpose

The Website uses Google Ads to measure the effectiveness of advertisements and conversions associated with advertising campaigns.

The measurement may include determining whether a user:

  • arrived at the Website after clicking on a Google advertisement;

  • opened a specified page;

  • submitted a contact or quotation request form;

  • completed another action defined as a conversion.

Does the Cookie Collect Personal Data?

Cookies and similar technologies may process technical and online identifiers, advertising click identifiers, IP addresses, browser and device information, timestamps, information about pages visited and information about actions performed.

This information may not necessarily identify the user by name on its own, but it may qualify as an online identifier or personal data.

Legal Basis

The user’s voluntary consent.

Is Consent Required?

Yes. Cookies used for Google Ads measurement or marketing purposes may only be activated after the user has given prior consent.

5. Google Tag Manager and Google Ads

5.1. Google Tag Manager

The Website uses Google Tag Manager to manage various measurement and advertising tags.

Google Tag Manager is a tag management system that allows the Website operator to manage codes and tags associated with specified services.

Tags loaded through Google Tag Manager may be activated depending on the user’s cookie preferences and consent choices.

The primary purpose of Google Tag Manager itself is to manage tags. Services activated through it, such as Google Ads, may, however, use cookies or other technical identifiers.

5.2. Google Ads

The Website may use the Google Ads conversion measurement service to measure the effectiveness of Google advertisements.

When a user arrives at the Website after clicking on a Google advertisement, Google Ads may place a cookie or technical identifier that helps determine whether the advertisement click was followed by a contact request, quotation request or another predefined conversion action.

The names of cookies associated with Google Ads conversion measurement typically begin with the _gcl_ prefix and may include, for example:

  • _gcl_aw;

  • _gcl_gs;

  • _gcl_au;

  • other identifiers beginning with _gcl_, depending on the current Google Ads configuration.

Purpose of the Cookies

To associate clicks on Google advertisements with conversion actions performed on the Website and to measure advertising performance.

Service Provider

Google.

Type of Cookie

A first-party or third-party measurement or marketing cookie or a similar technical identifier.

Retention Period

The exact retention period depends on the Google Ads settings and the type of cookie used. Google Ads cookies beginning with _gcl_ generally remain active for no longer than 90 days.

Third-Party Access

Google may access the data for the purposes of operating the service, measuring conversions and producing reports and, depending on the user’s separate consent and the settings applied, personalising advertisements.

Legal Basis

The user’s voluntary consent.

6. Managing Consent

Through the cookie management interface displayed when the Website is first visited, the user may:

  • accept all cookies;

  • reject cookies that are not strictly necessary;

  • configure cookie use by category;

  • subsequently modify a previous choice;

  • withdraw consent.

Refusing consent must not prevent the use of the Website’s basic, strictly necessary functions.

Withdrawing consent must be as easy as giving consent.

The withdrawal of consent does not affect the lawfulness of data processing carried out on the basis of consent before its withdrawal.

7. Why Are Cookies Important on the Internet?

The purposes of cookies include making browsing more convenient, ensuring technical operation, remembering settings and measuring the effectiveness of services.

Completely disabling or significantly restricting cookies may adversely affect the operation of certain websites.

Examples of the practical use of cookies include:

  • remembering the user’s cookie preferences;

  • ensuring the secure and proper operation of the Website;

  • remembering selected language or display preferences;

  • measuring the effectiveness of advertisements;

  • limiting the frequency with which advertisements are displayed;

  • measuring whether a quotation request or contact request was submitted after an advertisement was clicked.

8. Security and Data Security Considerations

Cookies are simple data files and are not executable programs.

Users are nevertheless advised to use an up-to-date browser, operating system and security software.

When using an open, password-free or inadequately protected public Wi-Fi network, there may be a risk that unauthorised persons attempt to monitor or obtain data transmitted over the network.

Users are therefore advised to browse through a secure network and regularly update the security settings of their devices.

9. Managing, Modifying and Deleting Cookies

Web browsers may permit cookies to be placed by default.

At any time, users may use their browser settings to:

  • disable cookies;

  • restrict the use of certain cookies;

  • delete cookies that have already been placed;

  • configure the browser to issue a notification before placing a cookie;

  • disable third-party cookies.

These options can generally be found in the browser menus named “Settings”, “Options”, “Security”, “Privacy” or similar.

As individual browsers operate differently, users should consult the Help menu of the relevant browser for the exact steps.

Deleting cookies through the browser does not necessarily automatically withdraw consent previously given on the Website. Users may also modify or withdraw their consent through the Website’s cookie settings.

9.1. Instructions for the Most Commonly Used Browsers

Detailed instructions for deleting and managing cookies are available through the official support services of the following browsers:

  • Google Chrome: Managing and deleting cookies in Google Chrome;

  • Mozilla Firefox: Blocking and deleting cookies in Mozilla Firefox;

  • Microsoft Edge: Managing cookies in Microsoft Edge;

  • Apple Safari – Mac: Managing cookies in Safari;

  • Apple Safari – iPhone and iPad: Deleting cookies on iOS and iPadOS devices.

10. Amendment and Effective Date of this Notice

10.1.

Vízvágás Kft. reserves the right to amend this Cookie Notice unilaterally if the functions of the Website change, new services or technologies are introduced, the cookies used are modified or the applicable legislation changes.

10.2.

Amendments enter into force when they are published on the Website.

Visitors are requested to review this Notice from time to time in order to remain informed of any changes.

Details of the Data Controller

Name: Vízvágás Korlátolt Felelősségű Társaság – Vízvágás Kft.
Registered office: 2119 Pécel, Rákos u. 31.
Branch office: 2142 Nagytarcsa, Ganz Ábrahám u. 4.
Tax number: 32289200-2-13
Company registration number: 13-09-227395
Telephone: +36 70 626 6482
Official website: https://vizvagaskft.hu
Contact email address: info@vizvagaskft.hu

Effective from: 23 July 2026